Kiss Cutting Labels, Stickers & Decals

Aside from providing essential information and instructions, labeling plays a vital role in making products stand out and increasing brand retention. There are two types of labels: primary and secondary. Primary labels are crafted to draw consumers’ attention; these commonly include high-quality images and colors to increase their appeal, capture buyers’ eyes, and represent the company’s brand. On the other hand, secondary labels are supplemental — found on the back and contain valuable product information.

Kiss cutting is one of the most popular methods for creating pressure-sensitive labels, stickers, and decals. It is a common manufacturing technique that involves leaving the finished part on a removable layer of paper or foil. This layer then holds the part until it is peeled off and used, making it ideal for practical uses.

This article will explore how the kiss-cutting process is used in creating labels, stickers, and decals and their applications in various industries.

Kiss Cutting for Labels, Stickers, and Decals

Kiss cutting offers more convenience than other methods because it only requires the removal of a part from a large back sheet. Thus, it is more effortless than peeling the backing off a similar-sized part. It also allows the assembly of several finished parts onto a single backing layer if the goal is keeping many parts together.

When using kiss cutting to create stickers, vinyl plotters are made to “kiss” the top adhesive layer of a sticker sheet. The plotter perceives how much pressure must be applied to keep the paperback intact and undamaged. Unlike a die-cut sticker with no paper border, kiss cutting labels and stickers have a paper border around and behind them.

In addition, the kiss-cut sticker sheet allows for both similar-shaped and sized stickers and different ones. This is the reason why kiss cutting is popular for producing a large number of stickers on a single sheet. As long as the shapes fit on the page, the number of stickers does not matter.

Applications of Kiss Cutting Labels, Stickers, and Decals

Kiss cutting labels, stickers, and decals serve various purposes and applications in several industries. Here are some examples of how they are used:


Automotive labels are made up of badging (stickers on the vehicle’s exterior identifying its model and features) and labels (barcode, estimate, and VIN labels). They usually display component information, the company’s name and logo, technical specifications, and other important details. The following are the commonly used stickers and labels in the automotive industry:  

  • Auto label categories by end-use (asset, branding, warning, dome labels)
  • Auto label categories by identification method (barcode, radio-frequency identification)
  • Auto label categories by application process (glue-applied, heat transfer)
  • Auto label categories by vehicle component application (chassis, engine components)


Healthcare labels are applied to a wide range of medical products, such as bottles, containers, vials, devices, and more. They convey critical information on instructions, warning signs, barcodes, evaluations, and variable information printing (VIP). The following are some common uses of labels and stickers in the medical industry: 

  • Vials, syringes, and ampules
  • Over-the-counter medicines and pills
  • Concealing labels for clinical trials
  • Blood and plasma labels
  • Cryogenics and cold-chain products


Packaging is a significant part of the appeal for various kinds of merchandise in multiple industries. The vibrant colors and sharp graphics printed on different materials help in giving specific types of products identity and character. The most important labels and stickers that must be attached to the product include the following:

  • Manufacturer
  • Expiry date
  • Ingredients
  • Product instructions
  • Product certifications
  • Trademarks


Electrical safety stickers give detailed instructions for the operation and handling of electrical equipment, such as instructing workers on operating the equipment safely or not using damaged or malfunctioning equipment. Some examples of electrical safety labels and stickers are as follows:

  • Conduit and voltage labels
  • Energy source identification stickers
  • Arc flash warnings
  • Panel identification
  • Transformer labels

Superior Kiss-Cutting Services and Solutions From MCMILLANCO

MCMILLANCO is a jack of all trades when it comes to manufacturing parts. We provide a wide range of production services thanks to our new multipurpose in-house machine for kiss cutting and laminating electronics and medical products.

In addition to our kiss-cutting services, our new die-cutting machine enables us to meet a broader range of customer requirements in less time. So whether you are looking for a dependable lamination system or mass-produced graphical promotional labels and stickers, we have you covered!

Contact us today to learn more about our services or request a quote to start your next project with us!

7 Materials To Use With Kiss Cutting

When we buy consumer products, we tend to read the labels for more product information. Manufacturers nowadays prefer to use adhesive or sticker labels to make their labeling more efficient and appealing. Printing industries use different machines to produce adhesive tags or stickers for art, sealing or packing, marketing, and advertising, to showcase a brand’s personality and consistently attract customers.

Kiss cutting is one of the processes in making mass-produced graphical promotions or stickers. This article will tackle what kiss cutting is all about and what materials can be used for this method.

What Is Kiss Cutting, And How Does It Work?

Kiss cutting is a great way to add style, purpose, and intrigue to your printed materials. Imagine how you peel off stickers – you get the designed part and discard the film it is attached to, then decorate the sticker to your mug, laptop, or notebook; that sticker you peeled off is an example of a kiss-cut finished product.

Kiss cutting is a method of cutting into a flat layered material where the top part is pierced, but the back layer is left intact. The term “kiss” refers to how the blade touches the upper layer of the material and leaves a pattern or cut with sufficient force to peel the top but not too forceful to cut through the backside. The blade gently “kisses” only the second layer and does not cut through it.

Is Kiss Cutting The Same As Die Cutting?

Kiss cutting is technically a die cutting method, and die cutting refers to using a machine to mass-produce cut-out shapes. Although their process is the same, and their outputs appear to be closely identical, they have a very slight difference. Unlike kiss cutting, which only cuts on the top layer, die cutting is like a cookie cutter that precisely cuts specific shapes straight to your materials’ top and bottom layers.

What Are The Materials For Kiss Cutting Process?

Kiss-cut finished products are primarily found in the packaging and printing industries and require a laminated material, such as plastic, cork, felt, silicon, or paper, with an adhesive backing. Here are the typical kiss cutting materials:


Stickers are the most common kiss-cut material and are often seen on smooth surfaces such as vinyl, paper, plastic, some fabrics, or other adhesive-backing media, which have been printed and kiss-cut. They can be used as brand indicators, stamps, car and toy stickers, product labels, and annual license plate stickers.


Vinyl is a familiar kiss cutting material that can endure the heat in the kiss cutting process. Many businesses and clients prefer this material for its superior durability compared to other kiss cutting materials. Industrial vinyl kiss cutting uses computer-controlled machinery with a coarse roller to track the feeding process in a conveyor feed system.

Butyl Rubber

Butyl rubber material can absorb shock and vibration, block light, and serve as a seal. It is commonly used for gaskets because it is tear-resistant, less porous, and remains flexible at sub-zero temperatures. Kiss-cut gaskets can be rolled up like paper towels, making them easy to handle and dispense. Peeling the designed, cut part off the liner is considerably faster to perform, thus, enabling production efficiency.

Viton Rubber

Like butyl rubber, the viton rubber material is used for gaskets. However, it is more high-grade and is ideal for extreme applications due to its excellent sealing capabilities against gases and chemicals like those used within the oil and gas industry. It offers perfect sealing performance against petrochemicals, hydrocarbons, and acids. Viton can be manufactured as single or double-sided adhesive gaskets, with a finger lift or a tabbed liner if required, to ensure easy assembly.


Foil kiss cutting requires more care and precision than other kiss cutting materials because of the sensitivity and flexibility of the foil material. Foil’s lustrous quality contributes to its upscale appearance, making it an ideal material for promotional stickers or wine and cosmetic product labels.


Foams are well-known for their ease of formability, which comes in handy for effortlessly kiss cutting them to an exact desired dimension, shape, and size. Kiss-cut foam parts are peel-and-stick products equipped with pressure-sensitive adhesives that are flexible. They can come in tidy rolls, as the backing paper protects the kiss-cut foam parts from deforming during transit. Kiss-cut foam can also improve productivity and faster assembly while reducing the cost of production.

Closed Cell Sponge Rubber

Expanded rubber is the simplified term for closed cell sponge rubber. It contains balloon-like cells filled with nitrogen gas, which block the flow of air, water, and chemicals at low pressures. It is ideal to use as gaskets. Appliances, automobiles, construction, sports equipment, electrical enclosures, HVAC, marine, lighting, and more use closed cell sponge rubber gaskets. Closed cell sponge rubber can have an adhesive backing and are resilient, high-temperature stable, and inert. They come in soft, medium, firm, and extra firm and can be customized in many colors.

Precise Lamination And Mass-Produced Graphical Promotions And More With MCMILLANCO

MCMILLANCO‘s kiss cutting services can put you at the forefront of the manufacturing industry. With our new multipurpose in-house machine for kiss cutting and laminating electronics and medical products, we can turn your orders at speedy but quality manufacturing while ensuring precise production and low turnaround time. Whether you are looking for a reliable lamination system, selecting between in-line or freestanding construction, or thinking about choosing between pressure-sensitive or heated adhesive methods – our kiss-cutting services will suit you. Additionally, ISO9001 and PAPP inspections verify the quality of our machines. Contact us today to learn more about our services and get a quote.

Let’s Talk ProShop

Paul Van Metre Stops by the MFGMonkey Podcast

We recently sat down with Paul Van Metre to talk shop – ProShop, that is. Many small and medium sized manufacturing companies struggle to embrace technology that will help them scale their business, quote more effectively, or manage their shop. As a manufacturer himself, Paul, along with the ProShop team, developed software systems and products to help manufacturing shops that struggle with these integrations. 

ERP & QMS Solutions for Small Business Owners

Even when owners or operators are ready to consider ERP or QMS software programs, or other tools, finding the right one for their business can be equally daunting. Paul and his partners have been there and done that, and when he and his team could not find the right fit for their fabrication business, they decided to build their own. Thus, ProShop came to fruition.

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